Once you pop...

Pringles potato crisps have long been a favourite in our household. We didn't exactly grow up on it, but suffice to say we used to go bonkers when Papa brought the usual bunch of Pringles home from the ship. Since its release in 1968, this massively addictive, uniquely shaped snack has become a global favourite. Pringles are
sold around the world in a wide variety of flavours, ranging from the usual Sour Cream & Onion and Cheddar Cheese to the more innovative Grilled Shrimp and Blueberry & Hazelnut.

Pringles have long been positioned as a deliciously crisp snack, and this series of ads says just that:

They aren't kidding when they say "Once you pop, you can't stop!"

Advertising Agency: Grey Hong Kong / Grey Singapore Executive Creative Directors: Keith Ho, Koh Hwee Peng Creative Directors: Keith Ho, Brian Ma, Alfred Wong, Koh Hwee Peng Art Directors: Koh Hwee Peng, Brian Ma, Leo Yeung Copywriters: Alfred Wong, Tony Chan