This is a clever little campaign
for American burger chain Hardee's, done by a student at Chicago Portfolio School. Even though he's used the same stock image for all three ads, they damn sure look good enough to eat. Hardee's has just made its way up my must-eat-at-restaurants-in-the-US-when-I-finally-visit list.
*Drooool*
Advertising School: Chicago Portfolio School Creative Director / Art Director / Copywriter / Illustrator: Dorron Margalit Photographer: Stock images
Whitecastle, Burger King and McDonald's had me fooled too... Off the billboards, minus all the airbrushing and colour touch ups, these apparent Gods-of-all-things-delicious turn into shriveled up, extra cheesy beef patties topped with cold, soft bacon (the kind that's been lying around cooked for too long)sandwiched by grease stained bread buns. I had the misfortune of being disillusioned by experience. You have been warned.
ReplyDelete*Sigh* I guess so, but coming from a land where we are starved of good burgers, it's a chance I'm willing to take.
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